Ethical advertising oand marketing, Social Responsible & Sustainable Projects. CEO at Etika d.o.o. (Ethics Ltd) & CoFounder of Dailiy center activities for elderly Društvo TOTI DCA so.p.
Miro Mihec was born in Maribor in November 1968. He graduated from the Faculty of Economics and Business in Maribor. Later he has also successfully completed the Dale Carnegie training and Landmark Education Forum in London.
Although he worked in media and marketing, he has always been interested in spirituality, self-development, and ethical society. He actively participated in the Art of Living projects in Slovenia and Germany, and in the biggest Slovenian eco-project, "Let's clean Slovenia in one day". In 2006 he joined the new Movement for Justice and Development, which was established by the late Slovenian president dr. Janez Drnovšek. In 2007 he founded the company called Ethics, a company for ethical advertising, to do promotion of health, ecology and sustainable projects.
Today Miro Mihec is primarily interested in ethical society, writing a book and setting up the Institute for the development of an ethical society.